Don’t let social distancing stop you from being social -- we can still pull off fantastic events, even when they can’t happen in person. As the event landscape has drastically changed, virtual events are an important tool to connect with your audience. Here are a few go-tos:
Pick a purpose. Whether you’re hosting a social celebration or a professional meeting, every event happens for a reason. The very first step is selecting the type of event you’re hosting - hone in on why you’re bringing people together.
Embrace technology. To gather everyone in one place, choose one video-calling software, such as Zoom or Skype, and send your guests very detailed instructions on how to join the event. Prior to your event date, do a test run. As a host, the last thing you’ll want to confront is technical difficulties. Moreover, use technology to create and share a party playlist to help your guests transform their homes into a themed event space.
Set the scene with invitations. Some event-related tasks, like sending invitations, are identical for both in person and virtual events! Don’t skimp on detailed invitations, they make a standout first impression and show that your virtual event is as legitimate as any in-person event. Make sure to include all crucial event details and instructions, as well as a recommended dress code and recommended party supplies to help excite your guests.
Go the extra mile - send an event kit. With neither a venue to decorate nor any in-person guests to serve, you can help your guests transform their homes to an event space by sending them the supplies they need. Days before your event, send event kits to your guests with themed props, fun activities, non-perishable food and drink, and decorations. Think popcorn kernels and fuzzy socks for a movie night, an afternoon tea set and a bookmark for a book club, a make your own cocktail kit for happy hour, etc.
For inspiration for your next virtual event, consider one of our suggestions below:
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Costume Contest. Encourage guests to dress to impress, then vote for the best costume and award everyone titles! |
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Book Club. Pick a fan favorite and set a date to discuss. Your chosen book will be your event theme! |
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Happy Hour. Choose an exciting drink recipe, send ingredients to your friends ahead of time, and make cocktails together at 5:00 pm. Don’t forget to cheers! |
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Game Night. Plan a series of challenges or online games for your guests. Get competitive by creating a championship bracket or by dividing your guests up into teams. Bonus points for the most spirited team. |
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